MagneticMediaFed

Updated after the jump…

Since Reaper premiered on The CW last fall it’s been on of those series with enough kinetic energy to really become something memorable, but simply without the tools needed to really pull it off. At first it was too formulaic, trying to be an ultra-rigid monster-of-the-week series when its target audience (young people) has begun to demand at least some serialization (something even CSI has acknowledged). By the time the strike rolled around Reaper had found itself in my not-so-important pile, where episodes would sit around on my hard drive or DVR for weeks before I’d get around to watching them.

However, once the show returned in Mid-March it seemed to have found a solution in the form of Ken Marino and Michael Ian Black as two gay, demons living next to Sam and his friends in a lush high-rise apartment. This week’s episode initially seemed to raise the stakes by having the two of them recruit Sam in an effort to overthrow Satan himself. I loved the long-term possibilities of this. I could their plan being carried out over entire seasons. So needless to say I was disappointed when the whole thing appeared to have burnt itself up over the course of one single episode. More after the jump…

(more…)

Diabolical!

I can’t think of a character on a major network television series initially established as being so sweet but ultimately being so evil. I’ve seen the opposite. HRG on Heroes comes to mind. But Jenny Humphrey’s free-fall from poor teenage decision-maker to ruthless seaword feels unprecedented, and puts a mainstream, mostly teenage audience in the position of not having black and white lines drawn for whom we should be rooting. While watching this week’s episode I think I switched allegiances three or four times before ultimately just siding with mutual-assured destruction — ethically dubious, perhaps, but way more fun.

I should also note that seeing this show, the first time since leaving New York, I was reminded of words I used to live by: Not going to Butter is way better than going to Butter.

Amen!

I suppose this is a post reminding everyone that Gossip Girl returns to The CW tonight for a string of new post-strike episodes beginning at the startlingly early time-slot of 8PM. Tonight we’ll presumably see: Dan and S get into some sort of fight that will be resolved in about 45 minutes; Jenny continue to fall down the social rabbit hole; Chuck do something manipulative; Nate act boring; Rufus act a little mid-life-crisis-y. I also predict someone will get a critical piece of information via text-message.

But that’s a lie, the real reason for this post is just so we can all gawk at the above advertisement one more time. I know we’re in a recession, but whoever designed that ad needs a serious bonus. The not-quite-as-cool video ads after the jump…

(more…)

So, I’m not entirely sure if I’m supposed to be posting this or not, but it was sent to me by CBS yesterday as promotion for Monday’s episode of How I Met Your Mother, so I guess this is me “promoting.”

Enjoy Sandcastles, a new song from 80s Canadian Pop-Legend Robin Sparkles. A clip from the video is available on her MySpace page.

Check out the show Monday for, presumably, more.

See, this is what I’m talking about! Tonight’s 30 Rock was hilarious, as it always is, and even featured the real-life mayor of the great city of New York Michael R. Bloomberg but seriously, what the hell was Tim Conway doing there? His story had absolutely nothing to do with anything! Why even have it? Blarg, indeed!

Alright, enough with the dancing about. Let’s draw some lines in the sand. But before we do that an quick observation: Ryan is one cheesy mother-scratcher, and I’m thrilled (though shocked) that he got the boot this week (especially given the massive fumbles by both our Hobbit-looking Australian friend and Nikki. Luckily, none of those three are my dog, to borrow a phrase from the once rotund Randy Jackson.

The way I see it, the best chefs are Spike, Richard, Andrew, Stephanie and Dale, with Andrew being far and away the most fun to watch on screen because you always get the feeling he’s one forgotten Ritalin away from the nut house (or at the very least detention somewhere). My favorite Andrewism is when one of the judges criticizes his food and he immediately gets this look of complete puzzlement and then cocks his head slightly to the right while tapping his lips with his index finger as if to say, “Ah, what you are proposing I was not aware of, though I could see how something like that could certainly be the case.” I love it. That being said, Andrew is not getting the full-fledged MMF-endorsement. No, that distinction goes to another. Find out who after the break…

(more…)

Let’s kick this up a notch…

My love for FX’s The Riches is, this season, perfectly in line with my fear for The Riches. Maybe it’s some sort of law that people outside of show business do not know about, but why must sequels always play that coy game of oneupmanship with its audience. BIGGER explosions! MORE twists! FRILLIER dresses! What no one ever remembers is that most of us who enjoy watching certain characters over and over is that we thought the original frilliness was just fine. More after the jump…

(more…)

I’ve been over The Daily Show for some time now, though given my current state of nothing-to-do-ness I’ve been watching just about every night if for no other reason than for there to be another voice in the apartment (and thus keeping me from going completely insane). At this stage of the game, the show is what it is — perhaps too big to be as subversive as it once was, maybe a tad cocky to boot. Regardless of its macro-affect there is one reason above all overs to tune into The Daily Show: John Oliver. That Brit makes me laugh. Perhaps this is because of everyone on the show (Hodgman excluded), Oliver tends to be the silliest. Check out the video above for proof. The second part available after the jump…

(more…)

Um. That was excruciating. I almost had to turn it off. But does that make it good? Thoughts? I’m kind of at a loss.

Really?

30 Rock might be the smartest and funniest comedy currently on television. It’s certainly in the top three. That being said, can we really heap upon it praise after praise when it consistently delivers the most uninspired B-stories this side of Full House. For as sharp as this show’s writing can be, I simply don’t understand why every episode tends to have a secondary arc (usually involving Pete) rife with cliché. I mean, really? Pete get’s his hand stuck in a vending machine?

This has made me realize that 30 Rock is perhaps too tight for its own good. Take away these completely idiotic and disjointed B-stories and do you know what you’re left with? A fifteen minute show. They might as well cut it down and just put it on after Aqua Teen on Adult Swim (making it without a doubt the most expensive 15 minutes on television).

Though perhaps the lameness of these stories is the joke. Maybe they’re a parody of the type of sitcom fare that usually gets an audience to respond. That has to be the case, right? A show this funny wouldn’t produce material so tepid otherwise, right?

BLEEP

As you may or may not know, I love Top Chef. This is of little surprise. Somewhat ironically, Top Chef itself has become a show of little surprise. Like all reality fare, you can set your watch to Top Chef. Milling about. Guest judge. Quickfire. Elimination. Faux-drama. Serving. Actual drama. Judges table. Winners. Losers. That’s the show every week and I love it.

This week something different happened, and I’m curious if anyone else thought it was odd. In every season there is that point where the contestants start getting familiar with one another then start screaming at one another. Usually this happens during the meat of the episode — maybe while buying supplies at the grocer or something. This week the episode was ostensibly over. The winner was announced and the loser was told by the Preposterously Hotâ„¢ Padma Lakshmi to pack their knives and go. Credits should have rolled, but they didn’t and there was still two minutes left in the broadcast.

Cue: screaming. Spike yells at Antonia. Dale yells at Lisa. Jennifer yells at someone (honestly the whole thing was cut together so haphazard it was hard to tell where the bleeping was supposed to be directed). There was no music and it wasn’t part of the “coming up” — don’t get me wrong, I loved it. It was just oddly placed.

Look, I have no idea if Pitchfork Media is still the indie-rock behemoth it once was. Maybe it’s bigger. Either way it is an unmistakable brand and is one of the few sites formed in the 90s that hasn’t either dissolved or been purchased by some major media conglomerate, so love it or hate it, accolades should be given. Monday, the site launched a spin-off called Pitchfork.tv with the stated goal of creating the first television channel to exclusively showcase independent music. On face value it seems like yet another web-video portal of the YouTube age — something akin to Funny Or Die. To my great pleasure, it isn’t anything like that, and in fact works so well because it just may be the first website that actually reproduces a reasonable facsimile of what watching television is actually like.

There is no user-submitter material here, and thank god. If I’m tired of anything in the web-video revolution it’s trolling through piles and piles of crap looking for the one or two gems. Web-video needs programmers, and this site is meticulously programmed. It’s broken down into sections labeled, Featured, Shows, Pitchfork Live, One Week Only and Music Video, each category with a small collections of video clips to be played one after another or on demand (one especially cool feature is that if a video ends the next one in sequence is cued up immediately and played).

As for what those videos are, there is a pretty even collection of repurposed material and exclusive content — right now the feature-length documentary LoudQUIETLoud: A Film About the Pixies is being show in the “One Week Only” category in its entirety.

The big question is where advertisements eventually fit into the equation. Right now there isn’t a single sponsored frame on the site (it’s like in high school when a new FM station used to launch and would be wall-to-wall music for the first week), but one has to imagine this will change — probably sooner than later. I’m guessing it will be a mix of banner ads and video spots though the site is so expertly crafted, I’m hoping they’ve found a way to make their business model just as seamless.

Being an independently-operated shop probably makes all of this a lot easier on their part in terms of rights acquisition and reason enough to suspect it may be some time before more “web TV channels” start popping up, but it is an optimistic sign of things to come.

I’m not usually a South Park watcher, not because I have anything against the show but because it’s one of those programs that is just never really on my radar. Still, every now and then someone says to me, “Hey, try to see last night’s South Park” and I usually will make the effort. This week was one of those times. I’m glad I pulled it up. The title, “Canada On Strike,” kind of sums up the plot: Canada goes on strike in an attempt to get “some of that internet money.” Canada is, of course, a stand-in for the writer’s guild. Over the course of the episode Canada’s initial, simple plan for more cash is thwarted when they realize they don’t really have any leverage — and then their people start starving to death, buddy. The B-Story involves the boys trying to get some money to pay Canada so as to end the reruns of Terrance and Philip. Their plan involves posting a viral video and ultimately squaring off against the Star Wars Kid, Chris Crocker and a sneezing panda.

The episode was seldom LOL-funny, but it was extremely sharp in its satire. South Park has the enviable position of being the one narrative program on television that can actually remain somewhat current because their typical episode production schedule is something like six days. This is in comparison to The Simpsons where an episode takes six months. By the time they get their strike response on the air next October, I’m sure the laughs will be bigger, but the points will be far less piercing.

This would also be a good time to point out that a new website, South Park Zone, offers every single episode of South Park ever produced for free… and legal.

Watch Canada on Strike.